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The competition on the shelves is fierce, and a fresh, compelling design can make all the difference. Aging populations and falling birth rates in many developed countries pose another challenge to productivity growth. Governments and businesses can focus on skills training, rethinking retirement policies, and tapping into the growing market of older consumers. Emerging economies such as India and much of Africa, with their young and fast-growing workforces, will have an advantage. Sharing design ideas like those we’ve listed above is the first step. The next is to talk through what’s possible, ideally with a trusted labeling source.
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One look at their Instagram page and it’s obvious that they’ve poured their true personalities into the brewery. Good People Brewing’s pickup truck logo makes its way onto almost every label, making their beers easily identifiable, while the name of the beer is prominently displayed above. The brewery logo is consistent while the name designs offer some variety. All in all, Creature Comforts cans are a beautiful example of design hierarchy. There are certainly beautiful cans out there worthy of praise, but that don’t get the brand idea across. Others are sexist or straight copyright violations (and we can all agree at this point that those just need to go away).
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Double IPA– There’s just something so iconic about those “Thank You” plastic shopping bags. It’s no wonder that in the era of bootleg fashion, that repeating “thank you” design has taken off. One of the first examples was the kings of bootleg Chinatown Market, but we were excited to see a brewery take advantage as well. Sure it’s not the most artistic label, but it’s part of a current aesthetic trend that we just can’t ignore. Sour IPA– Just about any of Hudson Valley’s labels could make this list but we were particularly enamored of this year’s edition of Ultrasphere. Cohen continues to progress the Hudson Valley visual identity even on a pre-existing illustration.
Beer can labels
Similar type of design would work for different flavours as well. The back illustration is the bottom part of the illustration on the front. If the cans are placed on top of each other and every other is facing the other way, the illustration is continuing.
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They have become a vital element in branding, merging artistic expression with marketing acumen. After piloting, the design process moves on to the creation of printing plates and accompanying production elements including a color key and ink data. This is the stage in which the design, once a mere concept, is now making its way onto commercial product that will ultimately end up on store shelves. During this phase, high-definition printing allows for precise dot spacing, consistent color representation and the translation of detailed imagery. These techniques allow a visually stunning and immaculate design to shine through on the beverage can.
LIC Beer Project
Two-Tabbed Beer Cans - Trend Hunter
Two-Tabbed Beer Cans.
Posted: Wed, 10 May 2023 07:00:00 GMT [source]
All fonts are drawn by hand (may the gods of Lettering forgive me). A design for a Stewbum and Stonewall Brewing Co. with an authentic look of their "mascot", an old timer vehicle.
Berliner Weisse– Getting the chance to collaborate with the legendary Keith Shore was truly a highlight for the Hop Culture team. We threw it back to everyone’s favorite jam band with this can and glassware design–of course with the classic Mikkeller twist. Sour IPA– The Rare Barrel’s first foray into canned Sour IPAs was a show-stopper. This shimmering can design was such a fresh introduction for a new lineup of beers and was a thoughtful departure from their typical bottles. Retro, engaging, and memorable, New New was the perfect lead-in for a year of canned beer from The Rare Barrel. There’s something soothing about Trillium Brewing’s simple drawings on their logos.
The base IPA and Double IPA have a very simplistic logo. Dive in a little further to some of the Reno, Nevada-based brewery’s beers and you’ll notice drawings similar to those of Knee Deep Brewing, where the founder once brewed. Go a little further and you get to the colorful and psychedelic labels of beers like Disco Ninja, Sparkle Muffin, and Glitter Moon. If you want an amazing beer packaging that stands out from the competition, work with a professional designer. Franco is a non-alcoholic beer brand brewed in Franconia.The packaging-design should adapt traditional beer labels to provide an authentic appearance. Balanced and heritage label design for a natural top-fermented beer brewed according to the Cologne brewing method in a small craft family brewery from Hürth / Rhineland.
Offbeat, Artful Design Details Give Bayari Wines a High-End DIY Feel
The liquid skull logo, proudly sitting beneath the Rhinegeist name and “Cincy Made” is identifiable on all of the Ohio brewery’s labels. Different beers then have different colors to declare their independence. The Colorado brewery has a prominent main logo on the can. Below the Upslope’s logo is the beer named style underneath. To add to the flair, cans of different beers are different colors. In most of their designs, Outer Range Brewing Co. tells a story of place.
It’s not easy to rebrand a legacy organization with design assets that pay homage to the past while also looking to the future, and to do it in a way that makes the brand more powerful than ever. Such was the challenge that Lindsey Tweed faced, and we think she did a bang-up job. As does the goofy, playful label, which evokes an older, perhaps friendlier time when the Great Bambino was still calling his shots. Only 4,272 of the 16-oz cans were made, all of which sold out in minutes. There’s something gross about that, and also something beautiful.
A decadent and devilishly sweet beer from the ever-artful Brouwerij West that featured one of our favorite labels of the year. Incorporating the iconic Brouwerij West layered label, Dead Water was hardcore and stylish, plus the stickered design created a great texture on the bottle. Double New England IPA– Humble Sea takes fun seriously.
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